Vincenzo Boccia, president of
Italian industry lobby Confindustria, on Tuesday described the
high-fashion menswear show Pitti Uomo as "the most important
fashion fair in the world" and said it captured the sense of
"Made in Italy" style.
"Fashion is an important piece of pride and of the Italian
economy," Boccia said during the opening ceremony of Pitti
Immagine Uomo.
"We will achieve a big dream for a big industrial country
starting from Florence," he said.
The 90th anniversary edition of the fair is running from
June 13 to June 17 at Fortezza Da Basso in Florence.
Pitti Uomo President Gaetano Marzotto used the opening
ceremony to draw attention to the high level of self-employment
in the fashion sector, urging the government to do more to help
self-employed workers.
He also warned that many areas of expertise in the fashion
sector were dying out, and that more funding and efforts were
needed for training in specific skills such as design.
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